Presentations for download Wednesday, May 18, 2016
Please note not all presentations are available for download.
8:50AM – 9:40AM
9:40AM – 10:00AM
Diamond Sponsor Presentation • Room: Amazon DEF
Email + Desktop + Mobile: How to Orchestrate Across Channels & Devices
to Acquire New Customers Today
Ari Saposh, Bridge Marketing
Email + Desktop + Mobile: How to Orchestrate Across Channels & Devices
to Acquire New Customers Today
Ari Saposh, Bridge Marketing
TRACKS
TRACK 1: Innovate
Room: Amazon DEF
Room: Amazon DEF
TRACK 2: Educate
Room: Tango
Room: Tango
10:30 AM – 11:15AM
Innovation in Acquisition: Big Data and Real-Time Targeting at the Top of the Funnel
Moderator: Jordan Cohen, Fluent
Panelists: Jared Blank, DealNews
Madison Norton, BuildDirect
Michael Reese, Western Union
*Presentation not available for download.
Moderator: Jordan Cohen, Fluent
Panelists: Jared Blank, DealNews
Madison Norton, BuildDirect
Michael Reese, Western Union
*Presentation not available for download.
Stand Out from the Crowd – Email Innovations That Get Attention
Greta MacDonald, ServiceMaster
Mike Sylwestrzak, Epsilon
Greta MacDonald, ServiceMaster
Mike Sylwestrzak, Epsilon
11:20 AM – 12:05PM
Innovations: Making Subject Lines Pop in the Inbox.
Parry Malm, Phrasee
Parry Malm, Phrasee
It’s Time to Prove the Worth of your Email Campaigns!
Mitchell Lapides, FulcrumTech, LLC
Shay O’Brien, LasikPlus
Mitchell Lapides, FulcrumTech, LLC
Shay O’Brien, LasikPlus
12:05 PM – 1:05 PM
Lunch & Learn • Room: Amazon DEF
Dynamic Content: Email Personalization that Pushes the Envelope (On the Open)
Jeff Kupietzky, PowerInbox
Dynamic Content: Email Personalization that Pushes the Envelope (On the Open)
Jeff Kupietzky, PowerInbox
Lunch in the Exhibit Hall
Room: Pavilion 2
Room: Pavilion 2
1:05 PM – 1:30 PM
Diamond Sponsor Presentation • Room: Amazon DEF
How Staples and Zulily Amplify The Customer Experience:
The Use of Cognitive Content to Inspire Consumers to Act
Curtis Thompson, Persado
Jared Chase, Staples
Kayla Jedele, Zulily
How Staples and Zulily Amplify The Customer Experience:
The Use of Cognitive Content to Inspire Consumers to Act
Curtis Thompson, Persado
Jared Chase, Staples
Kayla Jedele, Zulily
TRACKS
TRACK 1: Innovate
Room: Amazon DEF
Room: Amazon DEF
TRACK 2: Educate
Room: Tango
Room: Tango
1:30 PM – 2:15 PM
Innovations in Email Design (Part 1: Inspiration)
Justine Jordan, Litmus
Mark Robbins, Rebelmail
John Thies, Email on Acid
Elliot Ross, Action Rocket Ltd
Justine Jordan, Litmus
Mark Robbins, Rebelmail
John Thies, Email on Acid
Elliot Ross, Action Rocket Ltd
Panel: Hanging Out Your Shingle: The Good, Bad, Ugly (and Upside!) of Starting an Email Consultancy
Moderator: Samantha Iodice, Fracture
Panelists: Karen Talavera, Synchronicity Marketing
Kath Pay, Holistic Email Marketing
Jeanne Jennings, Digital Prism
*Presentation not available for download.
Moderator: Samantha Iodice, Fracture
Panelists: Karen Talavera, Synchronicity Marketing
Kath Pay, Holistic Email Marketing
Jeanne Jennings, Digital Prism
*Presentation not available for download.
2:20 PM – 3:05 PM
Innovations Shoot Out: 10 Companies in 40 Minutes
A fast paced look at today’s most innovative companies.
Curated and Moderated by Simms Jenkins, BrightWave
Room: Amazon DEF
A fast paced look at today’s most innovative companies.
Curated and Moderated by Simms Jenkins, BrightWave
Room: Amazon DEF
3:30 PM – 4:15 PM
Innovations in Email Design (Part 2: How-to and Resources)
Justine Jordan, Litmus
Mark Robbins, Rebelmail
John Thies, Email on Acid
Elliot Ross, Action Rocket Ltd
Justine Jordan, Litmus
Mark Robbins, Rebelmail
John Thies, Email on Acid
Elliot Ross, Action Rocket Ltd
Agile Email Testing
Tim Watson, Zettasphere
Tim Watson, Zettasphere
4:20 PM – 4:45 PM
Gold Sponsor Presentations• Room: Amazon DEF
4:45PM – 5:30 PM
KEYNOTE • Room: Amazon DEF
Looking Through the Wrong End of the Telescope: How and Why the Lack of Customer-Centric Reports in your Marketing Platform may be Holding you Back.
Dela Quist, Alchemy Worx
Looking Through the Wrong End of the Telescope: How and Why the Lack of Customer-Centric Reports in your Marketing Platform may be Holding you Back.
Dela Quist, Alchemy Worx